Metaphor can be employed in different way to provide the communication effectively. The mehod are as follows
Simplify
Metaphor can use to simplify and make the conversation very effective. For instance, as hot as chiily reveals precisely the temparement of a person that he is short temper . We can use a familiar concepts to make audience to get clearly what you intented to convey.
Depersonalize
If one want to convey the meaning alone without hurting others he can depersonalize while communicating and it is the best way to avoid criticism as stories are used were there is no room for personal comments and easily help in conveying it successfully.
Induce creativity
Right side of the brain are known for imagination. As far as neurolinguistic programme is concerned metaphor stimulate the right side of the brain inducing creativity in the mind of listener as well as cultivate idea and provide soluton to the complex problem
Enlighthen
It helps the listener to reveal what type of person they are through the word they use. Listener can easily identify the nature of us by the word we utter.
Matching
Stories can help in matching the values of other person or create a new idea through this. It establish rapport and good communication.
Personalize
In case of organisation personalizing the metaphor is a must and it can be used in terms of legal and non personal language.
Get attention
A good orator speech is mostly entertaining it never let one to divert from his speech. The secretof it lies in use of excessive metaphors.
Overcome resistance
Resistance can be overcomed by conveying the problems through stories as a result the problems could be solved easily by asking queries to the listener.
A story can touch ones emotion. If story is humor it will create laugh and tragic story makes one cry. As decision is based on emotion it will be very useful in making a correct decision.

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